FINAL PRODUCT PLANNING - Existing Trailer 2 - Waterloo Road Trailer:

Above, is a trailer for the soap 'Waterloo Road'. I have included this, because I am interested in the quick, montage editing and use of what looks to be a 'dissolve' or 'cross dissolve' edit. I have found these types of editing to be conventional of the soap genre.

Evaluation of this trailer:

Mise en scene:

'Waterloo Road' is set in and around a school. I believe that this trailer shows this through mise en scene. For example, there are many shots with school buildings in the background. This sense of location - in a school is conventional of the soap genre. Soaps tend to have a set location, for example, 'Coronation Street' is set on a street.

Editing:

This trailer is conventional of the soap genre, in terms of editing. The editing is very quick, so is therefore conventional of trailers, as they need to include a lot of shots in a fairly short space of time. Also, this trailer appears to use a 'dissolve' or 'cross dissolve' transition edit. Both of these transitions are conventional of the soap genre.

Sound:

This trailer contains both diegetic and non-diegetic sound. It includes dialogue - diegetic sound. It also includes music and a voiceover - non-diegetic sound. Voiceovers and music are conventional of the soap genre.

Camera:

This trailer contains shot types such as 'over the shoulder' shots and 'close up' shots. Both of these are conbetional of the soap genre. In soaps, Over the shoulder shots are usually used during conversations, and change their point of view, depending on which character in the conversation is talking. Close ups are also used in order to capture emotion on the faces of characters.